![]() Stating that he has a solution, he goes on to wrap the hugger on the pole, which instantly gives it a “realer” look.Īs the sharks look on, Kelly continues by saying that it can also be used to hide messy cords. Highlighting the abundance of artificial Christmas trees, he explains that the item helps to “fix the fake” by concealing the “ugly secret down below”-that is, the fuzzy green pole at the bottom, which seemingly takes away from the holiday magic. Gesturing towards a small box, Kelly introduces the sharks to his product, the Christmas Tree Hugger. Walking into the tank, the entrepreneur wishes the everyone a happy holiday, before telling them that he is seeking $100,000 for 20% equity of his company, The Christmas Tree Hugger. Featured in the ninth season, the episode later aired on Decem-just prior to Christmas. Fast forward to 2017 and it was announced that Kelly would be making an appearance on ABC’s Shark Tank. In fact, they had eventually gone on to reach 129% of their goal by the time the campaign ended on December 16, 2015, just a couple of weeks before Christmas.īefore long, the products were being shipped out to customers. From there, it wasn’t long before they reached 100% of their goal. ![]() By early December, they had reached 40% of their funding goal, with the support of dozens of backers. ![]() Though it started out slow, the funds soon came rolling in. In need of more funding, Kelly launched a crowdfunding campaign on Indiegogo in 2015. Proceeding with the project, he eventually sought out manufacturers who could help him fine-tune the item. Many hours of trial and error later, he had himself a final product. Using materials that he had bought from home improvement stores, he eventually put together a preliminary model. From there, he did a few sketches before getting hands-on with the prototype. ![]() Getting to work, he soon found himself measuring hundreds of Christmas trees on display in stores. ![]()
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